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I think most people choose the standard keto macro which is 5:25:70. To be keto, the carbs have to be 10% or less of your total calories. So 5% in the standard Keto macro. The number of grams for carbs is calculated based on your starting weight, the calorie deficit you’ve chosen and the macro plan you’ve chosen. There is an article in the Learn About Keto section that explains macros better. 29 grams could be the magic number based on what you have chosen.
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You’ll be recalculating your macros every few weeks or so as you lose weight. Start there, see how it goes, then recalculate in a few weeks at your new weight.
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I started at 375 with 32 net carbs and have lost 32 lbs in 8 weeks staying under that (plus exercise 3 days a week). The bigger you are, the easier it comes off to start. But as said, the more weight you lose, the lower carbs/calories you have.
